"Did you know"

Forging is one of the OLDEST known manufacturing methods around. When it comes to wheels, a forged wheel originates as a solid piece of metal referred to as a "billet" or "pre-forged slug". The process of forging involves taking a pre-determined piece of solid raw aluminum "raw material" and placing it into a forging press. The press then redefines the actual "shape" of this solid piece of material by forcing it to fill the cavity of a set of dies under extreme high heat and intense pressure, (usually 8,500 tons as a minimum) which compresses the material to form the "pre forged slug" mentioned above. This process results in a raw forging that is significantly stronger than the material properties of raw the aluminum we started with, due to the addition of grain structure and density that was not inherent in the material in its native form.

Using this process, we can forge parts into a wide variety of different profiles. This begins the creation of an infinite number of wheel designs.

Ever seen an old Japanese Samurai movie where you see the blacksmith hammering on a piece of metal against an anvil, eventually producing the final form shaped as a sword or blade? Well, part of that process creates an end result that is similar to the forging process in that it enhances the material properties of the metal through compression (creating grain density) which in turn gives it greater strength. Grain density allows us to achieve greater strength (think load bearing capacity) and resiliency (think resistance to cornering fatigue) with less material, thus saving weight, which is a key element of why we make forged wheels instead of heavier cast wheels, that are simply not as strong when compared "pound for pound" to a forged wheel.